Hey Pickful community!

First day of March, and we're shipping an SEO infrastructure overhaul. These changes are mostly invisible to daily users, but they're critical for the platform's long-term growth.

🔍 SEO Infrastructure

• Open Graph social cards — Posts, topics, user profiles, and coin pages now display image previews, titles, and descriptions when shared on Twitter, Telegram, and other platforms
• Canonical URLs — Every page now has a canonical link, with referral code params stripped, preventing search engines from treating the same page as duplicate content
• Sitemap (sitemap.xml) — Auto-generated and refreshed on schedule, helping search engines discover all content
• robots.txt — Explicitly tells crawlers which pages to index
• Multilingual meta descriptions — Homepage, user profiles, and coin pages now have localized meta descriptions in English and Chinese

🖼️ Initial Avatar Serving

• Default generated avatars for users without uploaded photos are now served via an HTTP endpoint, making them accessible to social platform crawlers

🔧 Other Fixes

• Fixed topic redirect: now uses path prefix matching instead of exact match, so URLs with query params redirect correctly
• Fixed VIP button colors: now uses theme-aware colors instead of hardcoded yellow that looked off in light mode
• Added URL format validation for the post "source" field — invalid URLs now show an error message

These #SEO improvements are the foundation for organic traffic growth. More to come.

Share feedback in Pickful Tech & Product. #sitemap

#Pickful Team

March 1, 2026